The Wine Down is Back: Austin’s Favorite Happy Hour Moves to Mondays!


THE WINE DOWN PRESENTED BY THORNY ROSE WINES RETURNS TO ACL LIVE IN PARTNERSHIP WITH HAIL A CAB, 2ND STREET DISTRICT, AUSTIN CONVENTION AND VISITORS BUREAU BENEFITTING THE AUSTIN MUSIC FOUNDATION

Austin’s Favorite Happy Hour Moves to Mondays in 2014

ACL Live at The Moody Theater unveiled today the new incarnation of The Wine Down, a music series presented by Thorny Rose Wines along with fellow new collaborators Hail a Cab and the Austin Music Foundation, as well as returning supporter 2ND Street District. This year’s The Wine Down series will spice up the beginning of the week by moving to Mondays, while cooling down the summer evenings by relocating inside on ACL Live’s air-conditioned floor.   The popular music series has become an anchor to driving people down to 2ND Street to experience lively nights of shopping, eating and strolling down the 2ND Street corridor.

“Thorny Rose Wines is a proud supporter of the Austin Music Foundation and their efforts to strengthen and connect the local music community,” said Paige Guzman, Marketing Director of new partner Thorny Rose Wines regarding their collaboration on the series. 

Each week a different restaurant from the district and surrounding downtown area will be on-site providing food samples while guests enjoy happy hour priced glasses featuring Thorny Rose Wines.  Each evening’s entertainment will be once again emceed by KGSR and feature pop-up shops from local retailers. The 2014 series kicks off with a bang Monday, June 16th, and runs every other week through August 25th.

2014 The Wine Down Schedule:
• June 16th – Shinyribs with bites from Cantina Laredo
• June 30th – Leopold & His Fiction with bites from TRACE
• July 14th – Latasha Lee & The Black Ties with bites from III Forks
• July 28th – Riders Against the Storm with bites from La Condesa
• August 11th – Dawn & Hawkes with bites from The Bonneville
• August 25th – The Harvest Thieves with bites from Mama Fu’s

“The Wine Down series is the perfect event," said Julie Sutton, Retail Marketing Manager of 2ND Street District.  “Guests get to sample the best of the 2ND Street District's stores and restaurants all while enjoying live music from ACL Live.  This is exactly what makes Austin the place to be.”

The Wine Down is free and open to the public and will take place from 5– 7 pm at ACL Live at The Moody Theater. In addition, each event will host giveaways for merchandise from businesses around the 2ND Street neighborhood.  For more information, please visit www.acl-live.com.

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ABOUT THORNY ROSE WINES
Thorny Rose is a new wine for those who refuse to be anybody but themselves. Thorny Rose offers a complete line-up of high quality, balanced wines including Riesling, Sauvignon Blanc, Pinot Grigio, Chardonnay, Red Blend, and Cabernet Sauvignon. To learn more, check out www.thornyrosewines.com.

ABOUT GREATER AUSTIN TRANSPORTATION COMPANY & HAIL A CAB
Greater Austin Transportation Company is the parent company of Yellow Cab, Austin’s largest and most modern computer dispatched taxi fleet. Yellow Cab’s taxi service is available 24 hours a day, 365 days a year and provides a safe and efficient way for people to travel around Austin. Yellow Cab’s free HAIL A CABTM app is the fastest way to catch a cab, making the taxi-riding process convenient and easy from start to finish.  The HAIL A CABTM app uses GPS to find the nearest available cab and allows users to pay for their cab directly from their phone. The HAIL A CABTM app is available for download from the Apple Store and Google play. For more information, visitwww.YellowCabAustin.com or call (512) 452-9999.

ABOUT THE 2ND STREET DISTRICT
In the center of downtown, and at the heart of what makes Austin unique, are more than 60 (primarily locally owned) specialty shops, services, and dining destinations.  Where Texas Warmth Meets Austin Cool, The 2ND Street District prides itself on being a first-class retail district with a heightened focus on the customer experience.  Known for having something for everyone, including community events, it celebrates Austin, its residents, and visitors of the Capital City in style, which is why so many of “those in the know” think of 2ND, first!  For more information, please visit http://www.2ndstreetdistrict.com.

ABOUT THE AUSTIN MUSIC FOUNDATION
Austin Music Foundation (AMF) is a 501c3 nonprofit organization whose mission is to strengthen and connect the Austin’s music community with innovative programs that empower musicians and fuel Austin’s creative economy.  AMF provides expert panels, consultations, mentoring and mixers to provide the necessary tools and opportunities to succeed in the music industry.  For more information or ways to support please visit www.austinmusicfoundation.org.

ABOUT AUSTIN CVB
An accredited member of the Destination Marketing Association International, the Austin Convention & Visitors Bureau promotes Austin, Texas as a premier convention and leisure travel destination, and a leading center of music, sports and film production. With a comprehensive convention services program, Austin CVB connects meeting planners and attendees with hotels, transportation providers, meeting venues and entertainment options, including the legendary live music scene. The Bureau also operates the Austin Visitor Center and manages Austin’s online presence with innovative tools like the five-minute meeting planner, convention services toolkit and Austin iPhone app. For more information, visit www.austintexas.org. 

ABOUT AUSTIN CITY LIMITS LIVE AT THE MOODY THEATER
Winner of 2011 Pollstar Award:  “Best New Major Concert Venue” Austin City Limits Live at The Moody Theater (ACL Live) is a state-of-the-art, 2,750-person capacity live music venue that hosts approximately 100 concerts a year. It serves as the new home for the taping of the acclaimed KLRU-TV produced PBS series, Austin City Limits, the longest running music series in American television history. ACL Live is nestled next to the W Austin Hotel & Residences, which are both located within Block 21, the first mixed-occupancy building of its type in the world to be LEED certified.  LEED is a mark of excellence developed by the U.S. Green Building Council acknowledging measurable performance attributes that benefit human and environmental health. ACL Live is the premier destination in Austin for live performances as well as numerous special and private events.

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